Company names and logos, product ideas, customer lists, product design and packaging – even your super-secret chocolate chip cookie recipe – these are your company's most valuable assets, and each presents potential Intelectual Property pitfalls for business owners of all levels of experience. Too often, start-up businesses and entrepreneurs don't take the basic steps needed to protect these important assets. Learn about the different types of intellectual property rights, including patents, trademarks and copyrights, and how they might impact your business.   You will also learn how to conduct your own patent searches and gain a better understanding of the patent process.

This seminar is highly recommended for anyone who has an innovative product or process, whether already in business or planning to start a business. This course will provide you with a basic knowledge of how small companies can protect their ideas and logos on the internet as well.